There has to be a better way.

This article in Secure Compting isn’t normally the kind of thing I refer to, but it’s an unusually reasoned response to the deluge of people desperate to peddle their tat, sorry, market their latest world-beating product, to you.

I spend a huge amount of my working life avoiding people trying to peddle their tat. At home, we’re registered with the mailing preference service, the telephone preference service, and have a sign on the front door saying we don’t buy from cold callers, we don’t want free advice, and youy’d better have verifiable ID. Oh, and of course, at home I can be as rude as I like.

At work it’s kind of harder. I don’t want to spend 30 minutes on the phone with someone peddling tat. You don’t want to spend 30 minutes on the phone either, not with someone who doesn’t have a project, budget, or interest to spend money on your product. I’d love to take a look, I really would, but my boss wants me to do something else, and he’s the one paying my salary.

I’m sure David Dorey, whose article I refer to, has a PA to field most of his calls. I don’t have that luxury. So once they think they’re talking to someone who can Make A Decision (I can’t), It’s usually takes pretty direct comments to people to get them off the phone.

There has to be a more effective way of getting the best product to the most consumers without all this stress and hassle. I’m dammned if I can figure out what it is, though.

One comment

  1. Davidss says:

    “There have been cases where the senders seem to remain oblivious to the real impression they are giving.”

    As evidenced by many Forum posts.
    However, this habit does enable some of us to avoid (sometimes) being drawn into discussions that will have no ‘effective’ exchange of views.

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