This article in Secure Compting isn’t normally the kind of thing I refer to, but it’s an unusually reasoned response to the deluge of people desperate to peddle their tat, sorry, market their latest world-beating product, to you.
I spend a huge amount of my working life avoiding people trying to peddle their tat. At home, we’re registered with the mailing preference service, the telephone preference service, and have a sign on the front door saying we don’t buy from cold callers, we don’t want free advice, and youy’d better have verifiable ID. Oh, and of course, at home I can be as rude as I like.
At work it’s kind of harder. I don’t want to spend 30 minutes on the phone with someone peddling tat. You don’t want to spend 30 minutes on the phone either, not with someone who doesn’t have a project, budget, or interest to spend money on your product. I’d love to take a look, I really would, but my boss wants me to do something else, and he’s the one paying my salary.
I’m sure David Dorey, whose article I refer to, has a PA to field most of his calls. I don’t have that luxury. So once they think they’re talking to someone who can Make A Decision (I can’t), It’s usually takes pretty direct comments to people to get them off the phone.
There has to be a more effective way of getting the best product to the most consumers without all this stress and hassle. I’m dammned if I can figure out what it is, though.